I fell for the box the instant I laid eyes on it. I had no idea my gift would be shipped with such charm. The name captured my imagination, and it reminded me of the reasons I wanted to be a graphic designer. Sometimes packaging sells the product more than the product sells itself. In this case, the design sold the product, because I'd never heard of Retro 1951 before I saw the product in a catalog. What sold me? The stamps. It was all about the stamps.
I like stamps. I like boldness. I like the claim, "WE MAKE 'EM LIKE THEY USED TO!" I have no idea who "they" is, but it's a grand hook. To quote Barry White, "Your (Retro 1951) bold claim just blows my mind."
I saw the tornado watermark quite by accident. I had to squint and trace the image's outline to make sure it wasn't just a smudge I'd transferred to my lovely retro box. Ooh la! How I like this box! I like everything about it, including the buttons and the little red string.
And how do you like this? Made with authentic stamps.
(there's more to come . . . )